CASE STUDY
Caris London
Perfume Design Caris London
How Caris London Extended Its Fashion Brand into Fragrance
Caris London is a contemporary fashion brand built around confidence, individuality and understated luxury. Having established a distinctive identity through its accessories, the brand wanted to explore fragrance as a natural extension of its growing collection.
• Sales channel: Website & TikTok
• Initial quantity: 100 bottles
• Development route: Discovery Kit
• Fragrance profile: Luminous, feminine, fresh and woody
• Size: 50ml
• Lead time: Approximately three weeks
• Production: United Kingdom
Small batch perfume production
Scent Refinement
Caris London began the fragrance development process with The Perfume Studio Discovery Kit.
This hands-on approach allowed the founder to participate directly in the creative process, exploring different combinations and shaping a fragrance that felt personal to the brand.
Once the preferred direction had been selected, our team prepared it for professional production.
Scent Notes/Accords
The fragrance opens with bright lemon and neroli, softened by clean aldehydic and delicate floral notes. Elegant woods and musk form its warm, confident and lasting base.
Top notes:
Lemon, neroli and aldehydic accords
Heart notes:
Soft florals and orris
Base notes:
Elegant woods and musk
Bottle Design
The Perfume Studio managed the complete production process for Her Rules, including regulatory compliance, component coordination, fragrance preparation, filling, label application, assembly and packing.
Bringing these elements together through one production partner gave Caris London a clear and coordinated route from its initial fragrance idea to a professionally finished Eau de Parfum ready for sale.