Floral fragrances are often our first love.
There’s something instantly familiar about the scent of rose, jasmine, or lily - it connects us to memories, people, and moments in time. But the modern floral fragrance family isn’t just about sweetness. It’s bold, elegant, and endlessly expressive.
“Florals are the emotional heartbeat of perfumery,” says Katerina, one of our London Perfume Stylists. “They can express romance, confidence, or even rebellion, all in a single note.”
From classic to contemporary, there are many personalities that can be found within floral scents.
- Soft Florals: Gentle and powdery; think peony, violet, and lily of the valley. Perfect for those who love subtlety and calm.
- White Florals: Radiant and sensual; jasmine, tuberose, gardenia. Glamorous, with a touch of mystery.
- Green Florals: Crisp and lively; hyacinth, galbanum, and fresh-cut stems. They feel like a morning walk in a dewy garden.
- Spicy Florals: Unexpectedly daring; rose with pink pepper, carnation, or clove. Bold, confident, and unforgettable.
Floral fragrances often form the middle notes (or heart notes) in perfume, the emotional core that connects top and base notes. They’re the story between the introduction and the lasting impression, which is why you'll find so many within our portfolio to choose from.
Gifting floral fragrances, personal, romantic and timeless.
When it comes to gifting, floral fragrances are a universal language of affection. A delicate rose blend can express tenderness; a jasmine and amber mix can convey passion; a fresh peony and citrus scent can feel joyful and bright.
Choosing a floral scent for someone special is like writing them a letter in fragrance form; intimate and thoughtful.
← Learn more about fragrance families
Create your own floral scent story.
At The Perfume Studio, we invite you to design your own floral fragrance; to join us in the joy of experimentation! Combine, and discover what truly speaks to you. Because floral doesn’t have to mean predictable. It can mean powerful. Personal. Perfectly yours.
Discover how fresh and floral can blend beautifully →
See how woody notes give florals strength →
